The Truth About Clean Skincare Labels: What to Watch Out For
“Clean beauty” is everywhere these days. It’s on store shelves, trending on TikTok, and plastered across product packaging. But here’s the truth: there’s no legal definition for “clean skincare.”
That means brands can use the term however they want—even if the product contains synthetic chemicals, preservatives, or fragrance blends. So how do you know what’s actually clean?
Let’s break it down:
🚨 What “Clean” Doesn’t Always Mean
Fragrance-Free? Could still include “fragrance” or “parfum”—a term that can hide dozens of chemicals.
Plant-Based? Doesn’t guarantee it's non-toxic or minimally processed.
Natural? Even arsenic is technically natural. Context matters.
🔍 What to Look For Instead
Short ingredient lists you can pronounce
Transparency: Brands that explain why they use each ingredient
Cold-pressed oils, tallow, and essential oils over synthetic fillers
No seed oils, parabens, phthalates, sulfates, or petroleum byproducts
💛 Our Clean Promise
At MOOey MOOey, clean isn’t a marketing gimmick. It’s our standard. Our ingredients are:
100% natural and non-toxic
Locally and ethically sourced
Always listed clearly with nothing to hide
You’ll never find preservatives, dyes, synthetic fragrances, or seed oils in our jars—because your skin deserves better.
When in doubt, flip that label over and read it like your health depends on it—because it kinda does.
